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To overcome the deficiencies with the 4P model, some authors have advised extensions or modifications to the initial product. Extensions from the four P's in many cases are included in conditions for example solutions marketing the place exceptional characteristics (i.e. intangibility, perishability, heterogeneity along with the inseparability of c

“We when re-priced our master's diploma in Info Science dependant on marketplace opinions and competitor benchmarking. We diminished the associated fee by 15%, which resulted in a 25% boost in enrollment for the following batch,” shares Greta Maiocchi, head of marketing & admissions at OPIT.May possibly develop a unfavorable picture – An addi